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Berglund Performing Arts Theatre

About this venue

A Roanoke theatre with an owner numbered seating reference, revised parking-price guidance and a clear distinction between concession cards and cash at the lot.

Berglund Performing Arts Theatre — documentary venue view.
Photo details
Source: virginia.orgPhoto source (opens in a new tab)

Berglund Performing Arts Theatre — documentary venue view.

Showing image 1 of 1.

Event-day answers for Berglund Performing Arts Theatre

FanProof verdictBuy the correct event’s advance parking pass if driving to the on-site lot, or check whether overflow shuttles are running from Elmwood Park Garage at Williamson Road/Tazewell Avenue. The owner says shuttles run for selected larger events, not every performance, and downtown garage parking charges may still apply. Confirm through 540-853-5483.

Proofed Oct 23, 20269 official sourcesHow we check

What do you need to know?

Getting inBag size checker · Full entry policy

Bags & entry

Berglund’s current policy image requires ALL bags to be clear, up to 12 × 18 × 6 inches, including purses/backpacks/diaper bags. Medical bags must be identified and all bags inspected. No opaque-clutch exception is stated. Coordinate necessary supplies and your theatre event directly.

View bag-size diagram

FanProof visual guide

Berglund clear-bag size limit

Clear bag

up to12 × 18 × 6 in

18 in12 in6 in

Ordinary bag maximum shown.

ALL bags must be clear; identify medical bags.

Confirm permitted styles, necessary supplies and your actual show.

Drawings are not to scale or an orientation guide. Check every side against the venue’s listed measurements.

Check your bag’s size

Will my bag fit?

Pick a bag to compare it with Berglund Performing Arts Theatre's published limit.

Dimensions only: bag type, contents, material and screening rules still apply. Preset sizes are typical, not your exact bag. Security staff make the final call at the gate.

Events, tickets & arrival timeline

Your event day

Travel time
  1. 6:45 PM
    Leave30 minutes to get there, then into the gates by your arrival time.
  2. 7:15 PMArrivePlanning estimate: 45 minutes before start. Check your ticket for doors and check-in times.
  3. 8:00 PMStartListed start time. Doors usually open earlier; check your ticket.
  4. AfterGetting homeCheck your ride or last train home

Times are in the venue's local time.

Venue details
Venue typeTheater
CapacityNot publishedno reliable fixed total in the reviewed venue record; event configuration may vary
Upcoming Shows

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Plan a visit
Check the full official calendar ↗
Getting thereArrival timing, parking, transit and getting home
Localtime

When to arrive

Use the exact performance’s door time and allow time for the final campus walk, screening and ticket assistance. Box-office hours and event-day 10 am opening are ticket-service hours, not audience doors. Choose designated accessible seating before purchase; the operator cannot guarantee relocation from a non-accessible ticket on the night.

Transit & the journey home

Route to Berglund Center at 710 Williamson Road, Roanoke, and follow signs for the Performing Arts Theatre rather than the separate Coliseum. The current dedicated parking page identifies accessible spaces in Lot B and ramps between the theatre and Coliseum plaza. Its general trip page still names Lot A; confirm the current event’s approach through 540-853-5483. Coordinate the exact theatre seat/companion route before buying.

Confirm return service and last departures for your event’s finish time.

Sources & review

Parking

Parking options (opens in a new tab)

Parking At A Glance

Parking difficulty

Advance parking pass or cash at lot entry

What to do
The dedicated parking page currently lists $10 plus taxes/fees in advance, or $15 cash at lot entry on the day, subject to availability. Advance passes can be bought through the event page or box office until show day. The general trip page still carries an older $5 paragraph; use the dedicated parking instructions and your actual event notice.
Best option
Buy the correct event’s advance parking pass if driving to the on-site lot, or check whether overflow shuttles are running from Elmwood Park Garage at Williamson Road/Tazewell Avenue. The owner says shuttles run for selected larger events, not every performance, and downtown garage parking charges may still apply. Confirm through 540-853-5483.
Avoid
Do not rely on the older $5 paragraph, assume a shuttle operates for every show, or arrive at the lot with only a payment card when paying the posted $15 day-of cash charge. The dedicated page names accessible Lot B while the general trip page says Lot A; confirm current signs and event instructions.

Location

710 Williamson Rd NE

Open directions (opens in a new tab)
Seats & viewsSeat charts · Event layouts vary

Seats & views

Accessibility

Berglund asks guests needing wheelchair-accessible seating or limited-mobility accommodation to buy the DESIGNATED ACCESSIBLE SECTION. Confirm the exact Performing Arts Theatre seat, companion arrangement and full route with its box office at 540-853-2510; the shared policy page does not detail every theatre route.

Find your section

Seating maps & views

Match the layout to your event before choosing seats. Stage position, floor seating, standing areas, and available sections can change.

Real photos from the seats

Browse Berglund Performing Arts Theatre photos by section and compare the sightlines, railings, and stage views. Check the event and photo date; zoom can make the stage look closer.

View seat photos on A View From My Seat (opens in a new tab)
Event example: for Jo Koy for reference only
Owner numbered theatre rows and seats, November 2025 reference
Seating & atmosphere notes

Inside the Venue At A Glance

01

Mixed

Viewing and venue layout

The owner’s November 2025 PDF labels theatre rows and seat numbers, with accessible Orchestra Left/Right Row R positions. Compare it with the actual show’s live inventory and retained fan-photo gallery. Do not apply the neighboring Coliseum’s arena layout to this theatre.

Inside the venuePayment, water and the atmosphere

Payment

Berglund’s policy image makes CONCESSIONS cashless, accepting credit/debit. Its FAQ separately describes lot-entry PARKING as CASH ONLY when space remains, with advance passes available. Confirm your event’s parking/payment arrangements at 540-853-2510; Elmwood Park has separate rules.

Water & drinks

Berglund prohibits ordinary outside food/beverages and glass, metal or plastic containers, including bottles/flasks. Coordinate necessary medical/infant liquids; no ordinary sealed-water or empty-bottle exception is stated.

The experience

  • Best for: Berglund Performing Arts Theatre visitors matching numbered seats and accessible Row R locations to their actual performance, with current parking and concession-payment information.
  • Watch out for: The owner’s displayed clear-bag graphic sets a 12 × 18 × 6 inch limit and says purses, backpacks and diaper bags must also be clear. Identify medical bags with staff and arrange any necessary accommodation in advance. All bags are screened; outside food/drink and recording are prohibited. Re-entry is not permitted. Concession stands accept debit/credit cards; day-of parking is separately cash-only.
Sources & review

Why It Works

  • ✓An owner PDF identifies numbered seats, lettered rows and accessible orchestra positions.
  • ✓Dedicated parking guidance states the advance rate and cash-only day-of alternative.
  • ✓Current policies explain re-entry and the need to buy designated accessible seating in advance.

Know Before You Book

  • ×The general trip page conflicts with dedicated parking instructions on rate and accessible lot.
  • ×Overflow shuttles are event-dependent and downtown garage charges may still apply.
  • ×Concessions are cashless while on-site day-of parking requires cash; plan both payment methods.
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Your visit checklist Save, copy or print

Get ready for Berglund Performing Arts Theatre

710 Williamson Rd NE · Roanoke, VA

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Visit preparation checklist

Open your ticket and confirm the event date, door time, seat or standing area, and ticket delivery instructions.

Official event calendar (opens in a new tab)

Berglund’s current policy image requires ALL bags to be clear, up to 12 × 18 × 6 inches, including purses/backpacks/diaper bags. Medical bags must be identified and all bags inspected. No opaque-clutch exception is stated. Coordinate necessary supplies and your theatre event directly.

Official venue bags guidance (opens in a new tab)
Destination
Berglund Performing Arts Theatre, 710 Williamson Rd NE · Roanoke, VA.
When to arrive
Use the exact performance’s door time and allow time for the final campus walk, screening and ticket assistance. Box-office hours and event-day 10 am opening are ticket-service hours, not audience doors. Choose designated accessible seating before purchase; the operator cannot guarantee relocation from a non-accessible ticket on the night.
Transit
Route to Berglund Center at 710 Williamson Road, Roanoke, and follow signs for the Performing Arts Theatre rather than the separate Coliseum. The current dedicated parking page identifies accessible spaces in Lot B and ramps between the theatre and Coliseum plaza. Its general trip page still names Lot A; confirm the current event’s approach through 540-853-5483. Coordinate the exact theatre seat/companion route before buying.
Parking
The dedicated parking page currently lists $10 plus taxes/fees in advance, or $15 cash at lot entry on the day, subject to availability. Advance passes can be bought through the event page or box office until show day. The general trip page still carries an older $5 paragraph; use the dedicated parking instructions and your actual event notice.
Directions to this venue (opens in a new tab)Official parking / arrival information (opens in a new tab)

Berglund asks guests needing wheelchair-accessible seating or limited-mobility accommodation to buy the DESIGNATED ACCESSIBLE SECTION. Confirm the exact Performing Arts Theatre seat, companion arrangement and full route with its box office at 540-853-2510; the shared policy page does not detail every theatre route.

Official venue accessibility guidance (opens in a new tab)Seat maps (opens in a new tab)

Berglund’s policy image makes CONCESSIONS cashless, accepting credit/debit. Its FAQ separately describes lot-entry PARKING as CASH ONLY when space remains, with advance passes available. Confirm your event’s parking/payment arrangements at 540-853-2510; Elmwood Park has separate rules. Berglund prohibits ordinary outside food/beverages and glass, metal or plastic containers, including bottles/flasks. Coordinate necessary medical/infant liquids; no ordinary sealed-water or empty-bottle exception is stated.

Official venue water guidance (opens in a new tab)

Route to Berglund Center at 710 Williamson Road, Roanoke, and follow signs for the Performing Arts Theatre rather than the separate Coliseum. The current dedicated parking page identifies accessible spaces in Lot B and ramps between the theatre and Coliseum plaza. Its general trip page still names Lot A; confirm the current event’s approach through 540-853-5483. Coordinate the exact theatre seat/companion route before buying. Confirm return service and last departures for your event’s finish time.

Plan your route home from this venue (opens in a new tab)

Checking an item records your preparation. It does not confirm a ticket, reserve a seat or guarantee admission. Saved plans do not sync between devices.